Videos can be an excellent, or even integral, part of any company’s marketing plan. However, like other elements of content marketing, companies need to go about creating and using videos the right way for them to be truly effective. The following is a basic...
There are so many new and innovative marketing techniques out there, but it is important to see which ones are practical and actionable in transforming your company. Let’s take a look at some of the top five trending digital marketing techniques that you can...
Facebook is the most popular social media platform in the world, netting 2.23 billion monthly users, which comes out to nearly a third of the world’s entire population. With so many regular users, it only makes sense that Facebook is the most useful social media...
For marketing teams, working on getting your own photographs and creating visual materials is a great way to solidify your brand and produce some awesome creative content. As a hobby, I’ve been focusing on photography and developing my skill level at it, but I’ve also...
Let’s talk about #hashtags! The main goal of social media, no matter the reason you’re using it, is to reach an audience of people. Hashtags are a way to make the process easier and get you access to more people than you could imagine. Using hashtags, you...
